Paul van Oijen.

Branding & Web Design

Paul is our main in-house visual designer and occasional front-end developer. We recently reinvigorated his personal brand and accompanying website to reflect his professional development.

We chose to represent Paul's physique quite literally in the logo that carries his brand image. The vibrant red, an outlier in an otherwise monochromatic palette, functions as a signifier for his core characteristics: passionate, energetic and strong-willed. The surrounding monochromatic colours serve to create a modern, sleek and crisp environment for this vibrant color to function in, as an unmistakeable signifier.

Logo Design for Paul van Oijen Business Card Design #1 for Paul van Oijen Business Card Design #2 for Paul van Oijen Website Mockup for Paul van Oijen